Fujian Shoes And Clothing Enterprises Scramble To Excavate Cultural Industry Opportunities

On Sunday, min Pai clothing brand enterprise Jinji sporting goods Co., Ltd. held a dream on the ridge.

In October this year, the sixth Plenary Session of the 17th CPC Central Committee put forward the need to speed up development.

In 2011, the twentieth China Golden Pheasant hundred Film Festival, "Golden Chicken sports" for the designated clothing brand, and cultural industry affinity.

By the second China's Got Talent champion Zhuo Jun as the protagonist of "dream on the ridge" micro film, Zhuo Jun, a street dance master himself, arranged the love of "Scarecrow", perfectly combining the beauty of flexibility with mechanical beauty, presenting a fairy tale love story and conquering the audiences of the whole country.

This time, he will re interpret a teenager with dreams, and the story of unremitting struggles in a difficult environment may again cause a sensation in the country.

In an interview with our newspaper reporter, Zhuo Jun said he was a student studying animation design. He would integrate animation elements into the dream of micro film in the dream of the golden ridge.

According to Huang pin micro film company, the film was officially filmed yesterday, and its location was selected in Shaowu, Nanping.

The total length is expected to be 5 to 7 minutes, and the shooting time is about 1 weeks. The production period is about 1 months, and it is expected to meet with the national audience next month.

At present, some enterprises are still keen to mechanically insert advertisements into film and television works, but the audience does not buy it, or even generates resistance.

Fujian style clothing brand has a high conception and directly enters the creation and production of the entire art works. It is not only an innovation of the cultural industry, but also the creativity and development of Fujian clothing culture industry.

Because culture plays a special role in leading fashion, serving the society and promoting development, Fujian clothing industry has great interest in investing and financing cultural industries.

Shishi, a famous clothing brand enterprise, with the help of the Taiwan cultural team, wants to invest in filming a movie. Its script has been completed. The brand culture will run through the entire movie plot. The plot is full of ups and downs, and the plot of the movie is full of international color. Once the movie is completed, the audience will have a deep impression on Shishi clothing brand.

In addition, Shishi, a famous casual leather shoes brand enterprise, is also planning to invest funds. It will design and produce a large-scale animation based on the brand of casual shoes.

Shishi shoes and clothing business executives said that the Fujian clothing industry can better convey the spirit of Fujian clothing brand through the docking with the new form of cultural industry, and also enable consumers to accept the brand connotation.

The direct integration of Fujian clothing industry and cultural industry has provided a broader, richer and more spiritual culture for the broad masses of people's lives. It has opened up new development space for the cultural industry, and has also introduced a new development mechanism for the Fujian style clothing culture. At the same time, it has also improved the brand influence of Fujian clothing industry in an all-round way, and further enhanced the market competitiveness of Fujian clothing industry.