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Chongqing's Textile And Garment Industry Has Maintained Steady Development.

2012/2/27 11:09:00 12

TextileTextile And Garment Industry In Chongqing

2011, Chongqing Textile and garment industry Efforts have been made to overcome various difficulties and maintain the momentum of steady development. The employment of Chongqing industrial enterprises has been increasing continuously. The number of employees in communications equipment, computers and other electronic equipment manufacturing industry has increased 1.5 times over the same period. The non-ferrous metal mining and mining industry has increased 1.1 times, and the manufacturing of textile, clothing, shoes and caps has increased by 41.6%.


Data show that from 1 to November in 2011, the footwear industry of Chongqing footwear industry achieved a total industrial output value of 5 billion 685 million yuan, an increase of 53.12% over the same period last year. It is the largest production base for women's clothing and down garments in the western region, and also a competitive and comparative advantage industry in the western region. The value of new products is 771 million yuan, up 120.46% over the same period last year, and the sales revenue reached 4 billion 972 million yuan, an increase of 63.15% over the same period last year.


Fashion designers can get high salaries.


"As long as you get real things in design, you can get a satisfactory salary, and the highest monthly salary of our designers is 100 thousand yuan." When a boss of a garment factory in the main city recruits a staff member, he says to the designer who comes to the interview. According to insiders, the garment industry in Chongqing has raised salaries and salaries in order to retain talents. The highest monthly salary of designers has reached 150 thousand yuan. Under the temptation of high salaries, Chongqing native designers in Shanghai, Guangdong, Fujian and other places began to return.


"My monthly salary is more than 10 yuan, but it is not the highest in the circle." Wu Min, designer of a clothing factory in Banan, said her salary is basic salary + commission, the basic salary is only 4000 yuan, but her clothing factory produces 50 thousand items of clothing every month, and deduct 2 yuan from each dress to make her 100 thousand yuan a month. Wu Min said that in some clothing factories in Chongqing, there are many designers who are her classmates or alumni, so the information is relatively well-informed, and the designer's highest monthly income can reach 150 thousand yuan.


Wu Min graduated from the textile and clothing College of Southwestern University 3 years ago and later worked in the clothing factory. Liu Yan, who is an alumni with Wu Min, said that after graduating from a cashmere factory in the main city a year later, she was attracted by high wages. He turned to Chongqing Sen Peng dress limited company as a designer a year ago and now her monthly salary has reached more than 30 thousand.


Cheng Qifei, executive vice president of Chongqing clothing and Apparel Association, said that before 2008, the employment of Chongqing's clothing industry was generally not well received, especially in terms of design. Over the past two years, the Chongqing Garment Group has been developing the garment industry, focusing on the designers and other talent projects as the focus of the development, standardizing employment from the industry and retaining people with high salaries. The garment manufacturers generally raised their salaries and salaries. "Now, the designer's monthly salary of 100 thousand yuan in Chongqing garment factory is normal."


At the same time, Chongqing also attaches great importance to fashion design. Chongqing clothing The clothing research and design center is the only third party clothing research and development institution in the city. "Every piece of clothing designed is required to be adjusted and modified on the stereoscopic model," Luo Yuhong, the center's plate maker, said, including the neckline height, shoulder type, waist knot and tail. Deng Xiaoqin, general manager of the company, said that the R & D center now has 30 people's design team, and its operation business has two parts: the first is to develop new products for the three clothing brands of the group, and the other is to complete the design order or provide creative ideas for other garment enterprises.


Chongqing clothing has great potential.


Insiders said that the development of Chongqing style clothing was the watershed in 2008. Previously, Chongqing garment factory was mostly small workshops, each enterprise had only twenty or thirty workers. More than 60% of the products were modeled on copy, copy version of Guangzhou, Hangzhou, Wuhan and other styles, independently designed and developed only 30% styles. However, the profits of the Shanzhai version are very low, and the profit of 200 yuan and one garment is less than 10 yuan. Although sales can reach 90% of the total mainstream market, the profit is less than 5%. On the contrary, although the self-designed clothing is not sold well, the profit is 20%-30%.


After 2008, the garment processing enterprises in Chaotianmen were integrated, and the Chongqing style clothing gradually went out of the way of independent design and research and development. Many bosses began to pack backpackers to learn from all over the country. In particular, Guangzhou, Hangzhou, Wuhan and other clothing developed in the forefront of the city's good experience together, after 3 years of accumulation, now began to take the brand line. Now, the proportion of Chongqing style clothing design is over 80%.


For the future development, Chongqing's textile and garment industry strives to achieve the total industrial output value of the textile industry in 2015, reaching 100 billion yuan and increasing employment by more than 100 thousand people; cultivating a number of textile groups with annual sales value exceeding 10 billion yuan, 5 billion yuan and 1 billion yuan, improving the concentration of textile industry; adjusting the proportion of three categories of textiles for clothing, home textiles and industry to 60:25:15; and making up for the most restrictive plate dyeing and finishing industry that restricts the coordinated development of Chongqing's textile and garment industry, so as to improve the production efficiency and reduce the logistics cost of the whole industry; and actively promote cleaner production, energy conservation and consumption reduction. By 2015, the energy consumption of the 10000 yuan industrial added value decreased by 30% compared with 2010, and the water consumption per unit product decreased by 7%, and the discharge of waste water dropped by 7%.


However, at present Chongqing textile and garment industry The biggest problem is the lack of matching industry chain. Jiang Aimin, director of the Promotion Office of Chongqing people's industrial processing and Trade Promotion Bureau, said that the lack of matching includes two aspects, one is the lack of design talents and management personnel, the Chongqing clothing and clothing research and design center is a good attempt, but it is only a drop in the bucket. The two is the lack of upstream accessories, most of which will be imported to the southeast coastal cities, and the cost will increase.


In this regard, industry experts said that enterprises choose the right place, close to the textile industrial cluster area, targeted, the industry chain supporting enterprises and institutions will be profitable.


"We welcome the supporting enterprises to Chongqing." Li Yong, Secretary General of Chongqing Fashion Association, said that the government, associations and enterprises are concentrating on solving the problem of missing links in the industrial chain.


According to Jiang Aimin, director of the Promotion Office of the Chongqing people's industrial processing trade promotion bureau, according to the plan, according to the plan, the future Chongqing light textile clothing will form five major industrial sectors, namely, the main city, Fuling (Yuzhong area), reservoir area, Chongqing West and Southeast Chongqing.

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