Italy Investigates 30 Fake "Italy" Brands

At present, the State Intellectual Property Office of China has pmitted the above information to the General Administration of industry and Commerce and the General Administration of quality supervision and administration of China.

The responsible person said, next, the agency will report complaints to the local industry and commerce administration departments against the enterprises that have not been reformed, and then decide by the industrial and commercial authorities with jurisdiction.

At present, Nino Ferre (Nino Ferletti Italy) and Bestibelli Milan are adding themselves in the use of trademarks.

The official also told reporters that in addition to the above 30 brands, after 1 years of collection and investigation, they found more than 60 counterfeit Italy brand enterprises in the Chinese market, including enterprises in mainland China, Hong Kong and Taiwan and South Korea.

They advertise themselves as brands from Italy when they advertise, but these brands do not exist in Italy.

Jiajia dream registered or coined

Among these "Italy" brands, there is a brand called Jiajia dream home textile.

Reporters on his official website saw such a slogan "from Italy, the world's Jiajia dream", and its trademark clearly marked the word "Italy".

However, according to the Beijing Office of the Italy Foreign Trade Commission, the "JAJEMON Jiajia dream" trademark is registered in China. The company's residence is marked 5014, room 2, Italy, Florence.

It is proved not to exist. The address is fabricated.

Reporters in Shanghai City Administration for Industry and Commerce found that JAJEMON Jia Jia dream is the core brand of Shanghai Jiali bedding Co., Ltd., the latter is the real operator of the former. The company was founded in June 22, 1999, and its residence is Baoshan District, Baoshan District, Shanghai.

Xie Jiaxi, manager of Jiajia dream brand department, told reporters that it is not convenient to inform the registered place and origin of the brand.

The company is meeting urgently and will have an account of the public in the near future.

Jijia dream sales person told reporters that the brand is registered in Italy, and the factory is in Changshu.

Most of the products sold by the company are bedding and piece goods.

The price is not much different from the similar products in the market. Only a few products are more expensive. For example, the quilt of a quilt is from Iceland's eiderdown. The factory price is about 10000 yuan.

Reporters in Taobao mall Jiajia dream official flagship store saw that the most expensive pair of the brand was originally priced at 38400 yuan, and the ex gratia price was 13440 yuan.

Do self-employed households also play a big role?

In addition to Jiajia dream

Although the nine Xing holding market did not answer the STELLA LUNA registration and origin related issues, she told reporters that STELLA LUNA was positioned in the high-end, and the brand has withdrawn from Italy's publicity.

Italy tuskany Hongkong International Industrial Co., Ltd. was also complained by the Italy Foreign Trade Commission. After enquiry, it was found that the company had no registered information in Hongkong, and the telephone was also false. The actual company name was Beijing Weiyi leather products Co., Ltd., and its office was located in Dongcheng District, Beijing.

In addition, Saab SABO kitchenware is also ranked among the 30 enterprises.

It is understood that neither China nor Italy has "Saab" trademark registration for the production of kitchenware. Its main body of operation is Chaozhou Sai Bo kitchen utensils Distribution Department (self-employed) in Fengxi District, the address is No. 304 Jin Qiucheng 482, Fengchun Road, Chaozhou, Guangdong. Italy Florence has no SABO and produces kitchen utensils.

The Beijing Office of the Italy Foreign Trade Commission said that these "fake Italy brands" are rampant in the Chinese market, distorting the image of Italy brand, but ultimately jeopardize the interests of Chinese consumers, China.