Online Promotion Of "Humen Clothing" Government Should "Take A Half Step Ahead Of Enterprises".

Recently, the reporter learned from the Dongguan Municipal Bureau of information. Humen clothing The technology innovation center plans to expand its capacity, and plans to cooperate with Alibaba to promote Humen clothing with e-commerce.

Online promotion of "Humen clothing"

Huang Yi, deputy director of the Dongguan Municipal Bureau of letters and director of Municipal Bureau of small and medium sized enterprises, recently led a survey of Humen clothing technology innovation center. The centre was established in 2005 for Humen. Clothing industry Upgraded industry public service platform. At present, the center is equipped with facilities such as Humen clothing exhibition hall, technology innovation experience zone, multi-functional fashion T, clothing book reading room, Fumin fashion network and conference hall. It provides clothing enterprises with services such as popular information, design technology, personnel training, management consulting, brand marketing, and resolving business disputes. It is named "the top ten public service units of Guangdong's small and medium-sized enterprises" by Guangdong Provincial Commission of letters.

According to the introduction of Humen Town, the innovation center is currently undergoing major reforms. On the one hand, the innovation center will build national fabric Museum, national inspection center, creative designer corridor, Guangdong Textile Institute Humen branch and other projects to strengthen the construction of hardware and software; on the other hand, it will cooperate with Alibaba to improve the brand influence of "Humen clothing" with e-commerce.

The government should "take a half step ahead of the enterprise".

Huang Yi, deputy director of the Dongguan Municipal Bureau of letters and director of Municipal Bureau of small and medium-sized enterprises, said that Humen town should continue to do a good job in the clothing industry. She said that a good entrepreneur can achieve an enterprise and an industry, and an excellent enterprise can achieve a local economy. Research shows that in the private economy, Dongguan garment industry is one of the pillar industries with the highest contribution rate of G D P.

"Small and medium sized enterprises in Humen clothing are scattered, and individual development is difficult to be bigger and stronger." Huang Yi suggested that Humen's clothing industry should learn from Jiangsu, Zhejiang and other advanced areas, create "big industries", "major alliances" and "big platforms", integrate the resources of the industry and society, attract and condense a batch of "special new and special" small and medium-sized enterprises, and carry out the development of Baotuan. Reporters learned that the Jiangsu and Zhejiang provinces Clothing enterprise Not only has the support of the public service platform, but also formed a larger enterprise alliance, sharing the market information, technology and development experience inside the alliance.

Huang Yi also believes that government departments should be "half ahead of enterprises". Fashion industry is very fashionable and innovative, and information update is very fast. Government departments can not stay at meetings and discussions. Instead, they should provide administrative services combined with the characteristics of the industry and guide the technological reform and innovation of the industry.