Caring For The Elderly In Designing Fashionable Clothes For The Elderly
During the "P", "May 1" period, the reporter visited the market and found that nowadays, businesses and < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > most stores are "small and light old", around the young people, while the old products are mostly attached businesses, and the scale of the old products stores are few.
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< p > "the color is too bright. It's better to be vegetarian."
"This coat is of good quality, but unfortunately it is the style of young people."
He Dongmei is going to buy a new a target= "_blank" href= "//www.sjfzxm.com/" for her mother-in-law. She can't find the clothes that fit the old people for a day, but then she can choose to tailor them in the tailor's shop.
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Ms. P, who works in Wenzhou, returned to Huangshi on May 1. "She ran away with her parents in several shopping malls without buying the right clothes."
Ms. Feng said that although there are clothes for the elderly in the supermarket, < a target= "_blank" href= "//www.sjfzxm.com/" > shoes "/a", but the styles are too few, there is little room for choice.
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< p > "take shoes as an example. People are old and their feet are also changed. They are most afraid of squeezing. The shoes on the market are small and thin, and the soles are not soft enough."
Ms. Feng said that it was hard to see a pair of sheepskin single shoes, but on the upper of the shoe there was a gorgeous big flower, which was too damp.
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< p > "on the street are clothing for young people. No store sells our age.
In fact, the elderly also love beauty, and also hope to buy fashionable clothes.
63 year old Fang Hong told reporters.
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< p > reporters visited many shopping malls, supermarkets and clothing stores in the city, and found that some of the elderly clothing was mixed in the boutique and men's wear area, and the location was more partial and the style was relatively single. There were no more than ten shops in the city.
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Ms. P, who worked in women's clothing for many years in the market, said that the clothing business of the elderly is not easy to do. The reason is that the old clothing styles are replaced by < a href= "http://news.sjfzxm.com/news/fushi/20130502/340144.html" > cycle > /a > long, the profit space is small, and the purchasing power of the elderly is limited.
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< p > "business graph is to make money. Compared with selling old clothes, the profits of children's wear or adult women's clothing will be greater."
Ms. Chen bluntly.
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< p > a person in the industry said that although the traditional old people's consumption concept is frugal, there are also some elderly people who have strong a href= "http://news.sjfzxm.com/news/shangren/20130427/339663.html" > compensation consumer psychology < /a >, eager to compensate for the consumption demand and desire which have not been realized before.
In addition, people's living standard is getting better and better, and their health consciousness is becoming stronger and stronger. More and more people are buying health care products, recuperation equipment and medicines for the elderly, and sales are getting more and more popular. This also reflects that the elderly market is not without prospects and potential, but the key lies in the accurate positioning of the needs of the elderly.
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